Links are the most important part of SEO. Don’t let the “content is king” crowd fool you. Content is a means to get links.. but guess what the biggest sites and companies do month after month? They buy links.. they buy as many links as they can secure. They pay off bloggers and editors at the biggest sites on the web to get their links dropped in content so they appear to be “natural” - but it is really as unnatural as you can get!
Google wants you to believe that if you buy links they will drop the hammer on your site and ruin it. Sure they would love to but only if they can catch you. If you buy crappy links then yeah you are going to get nailed. Why do you think these big sites get away with it? Because it looks natural! If there is a Travelocity link in a Huffington post story about travel then it looks perfectly legit.. The reality is the blogger or editor was slipped serious money to get that link in there - money talks, bullshit walks.
Large sites have teams of outreach people that contact bloggers and editors daily looking to drop links - Links win. They are the biggest signal Google takes into consideration.. Don’t believe anything else. Smart link building is where it’s at. You want to be able to look at your links and be confident that if a Google employee saw the link they wouldn’t look twice because it appears as natural as it gets.
You need links.. You will always need links to rank. Content, onsite optimization, etc are all important parts of SEO but nothing will ever replace the importance of links. You have to be very smart when building links or if you hire a SEO company you want to make sure they know what they are doing and aren’t building links just for the sake of building a link to throw it into a report!
Please you can explain this in a simple way, I used SEO, but the link I don't, explain in a simple way how to make use of link or how and where to buy it, and how it work with SEO, your response will be highly appreciate
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